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This is RJ Brickwork & Co.

RJ Brick work came to me with a logo they had created on an app on their phone 4 years ago. They found that it did not print well and looked cheap.

The Problem

RJ Brickwork already had a business that was making money, however they found that they hadn't made any progress in terms of growth for a while. This was down to their branding. Their branding did not grow with them. It wasn't something that they were proud to wear on their uniform and the felt it did not make the customers trust them or their work.

Problem Solved

The branding that I created for them is clean, timeless and scalable. I gave the colours a complete revamp from red and black to the deep blue and yellow with white accents. This blue gives a feeling of trust and reliability before the workers have even gotten out of the van at the job. While the yellow gives people the feeling of confidence and optimism. This is exactly what RJ Brickwork needed in order for their brand to help their business grow. It made them look more professional, trustworthy and makes them more trustworthy.

Brand In Action

I created some mock ups to show this company exactly what their brand will look like in real life. An important part of my process as this is when the brand really comes to life. A big part of this project was giving the business a brand that they are proud to walk/ drive around in. The uniform I created is clean and modern, while the van looks high end while giving people who drive past a run down of RJ Brickworks services.

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