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Summit Seekers

Summit Seekers is an expedition company that takes customers to the worlds most breath taking peaks. They came to me with a vision for a brand that expressed who they are and what they came todo.

The Problem

The brand had a vision but they couldn't quite put it down on paper. They knew their values and the vibe they wanted to give off but but they needed someone to put these ideas together to create a brand.

Problem Solved

I put everything they told me together and bought their ideas to life. I created a logo suite that gave them a variety of logos for their branded gear, their socials and their marketing. The logo is a combination of a compass rose and a snow capped mountain encompassing how the brand will guide you to some of the worlds highest peaks. The brand wanted to show people what they do and this was a perfect solution.

Brand In Action

I also created the company some uniform and a water bottle. With the brand patter that I made up out of one of their logos. The jacket is perfect for those windy expeditions and the water bottle ideal for rehydrating before your decent back down the mountain. Seeing these mock ups is critical to my process as it shows the client exactly how the brand will perform in the real world. These mock ups work well because you can really picture them being used in a real world environment.